Click each section to learn more

  • Business Immersion
    • Business Goals
    • Marketing Goals
    • Sales Goals
    • Audience Insights
    • Competitive Data
  • Strategy
    • Type of Experience
    • Type of Event
    • Location
    • Event Depth vs. Breadth Analysis
  • Execution
    • Creative
    • Technology
    • Quality Control
  • Measurement
    • Reporting
    • Statistical and Behavioral Data
    • Data Insights and Recommendations